Kim Rose, Partner
Kim has more than 20 years of experience in high-technology marketing and public relations. Prior to founding ShapeTechnology, she worked as a corporate insider for Microsoft and Novell, and has represented numerous other technology clients while working at the public relations firms Hill & Knowlton and Miller Communications.

Kim has a proven track record in developing and implementing a wide-range of strategic communications and marketing programs that have successfully launched more than 200 companies and products into the marketplace.

Expertise includes:

• Positioning of companies and their products (technologies) before they come to market.
• Developing comprehensive corporate branding, marketing and public relations programs to support the sales of products and services using print, broadcast and Internet media.
• Building and organizing marketing teams to more effectively support sales initiatives.
• Supporting channel programs, including developing sales tools and lead-generation programs.
• Building market awareness of companies and their products, which has lead to the development of new markets for many companies.
• Repositioning product and service companies, while implementing integrated marketing campaigns to support new strategies.